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Ricky is the founder of SaaSwrites. A SaaS founder himself, Ricky found it difficult to grow and market his product after building it. While networking on Twitter with founders, he realized there was a big gap in a platform that can truly help SaaS founders and makers with Marketing. He started SaaSwrites to bring the best marketing and growth resources. Ricky is an expert in SaaS Marketing offering SaaS channel strategy consulting services to SaaS companies. He also writes about SaaS marketing tools that help people with marketing. Ricky is also the founder of a B2B SaaS product - Beejek (a digital receipt platform for retail stores) Say Hi to Ricky @rickywrites on Twitter.
Table of Contents
- Why is Twitter Bio important for SaaS Founders?
- 1. Optimize your bio with your details
- 2. State who you are
- 3. Share your credibility
- 4. Share your value
- 5. Show Proof
- 6. Tell people where to go (Call to Action)
- 7. The Blake Special
- 8. Be straight to the point
- 9. Brand yourself as the "XYZ" person
- 10. Be funny and relatable
- 11. Tell me what's in it for me
- 12. Set clear content expectations
- 13. Dare to be contrarian
- 14. Double down on social proof
- 15. Invite new students
- 16. Give me something for free
- 17. Show us your most helpful content
- 18. Laser focus on one CTA
- 19. Give away the secrets to things everyone wants
- 20. Create a personal connection instantly
- 21. Stand up for something
- 22. Tell me something crazy, and then relate to me
- 23. Give yourself a memorable nickname
- 24. Don't appeal to everyone
- 25. Use the "Tweets about..." framework
- 26. Surprise me.
- 27. Don't tell me you know it all
- 28. Help people achieve their goals
- 29. Tell me how often you'll tweet
- 30. Go specific and never stray
- 31. Tell me a random fact
- 32. Sell me on the transformation
- 33. Go controversial
- 34. Make tough concepts easy for me
- 35. Predict the future
- 36. Show what you are doing

There are many reasons why people don't follow your account. It's interesting how some small changes to your twitter profile and bio can increase your follow rate x2. ~ Kvng Jay
Why is Twitter Bio important for SaaS Founders?
1. Optimize your bio with your details
2. State who you are
3. Share your credibility
- "NYT bestseller"
- "Award winning podcaster"
- "I've helped over 50 projects raise $5M crowdfunding"
- "grown company to 9+ million users without funding"
4. Share your value
- "I write about building good habits" (@jamesclear)
- "double your productivity in 21 days" (@gsdlab)
- "help entrepreneurs fund their dreams" (@clayhebert)
5. Show Proof
- "Over 1 million people read my newsletter" (@jamesclear)
- "600M+ podcast listeners" (@tferriss)
- "+1 billion views in 2020." (@shwanslife)
6. Tell people where to go (Call to Action)
- "new podcast episodes Mon/Wed/Fri: Spotify.com/me"
- "read my newsletter (see below)", "email me [email protected]".
7. The Blake Special
8. Be straight to the point
9. Brand yourself as the "XYZ" person
10. Be funny and relatable
11. Tell me what's in it for me
12. Set clear content expectations
13. Dare to be contrarian
14. Double down on social proof
15. Invite new students
16. Give me something for free
17. Show us your most helpful content
18. Laser focus on one CTA
19. Give away the secrets to things everyone wants
20. Create a personal connection instantly
21. Stand up for something
22. Tell me something crazy, and then relate to me
23. Give yourself a memorable nickname
24. Don't appeal to everyone
25. Use the "Tweets about..." framework
26. Surprise me.
27. Don't tell me you know it all
28. Help people achieve their goals
29. Tell me how often you'll tweet
30. Go specific and never stray
31. Tell me a random fact
32. Sell me on the transformation
33. Go controversial
34. Make tough concepts easy for me
35. Predict the future
36. Show what you are doing

Written by
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Ricky is the founder of SaaSwrites. A SaaS founder himself, Ricky found it difficult to grow and market his product after building it. While networking on Twitter with founders, he realized there was a big gap in a platform that can truly help SaaS founders and makers with Marketing. He started SaaSwrites to bring the best marketing and growth resources. Ricky is an expert in SaaS Marketing offering SaaS channel strategy consulting services to SaaS companies. He also writes about SaaS marketing tools that help people with marketing. Ricky is also the founder of a B2B SaaS product - Beejek (a digital receipt platform for retail stores) Say Hi to Ricky @rickywrites on Twitter.