22+ Expert Tips to Tweet as a SaaS founder
Read a curated list of tweets to write for your SaaS product from content writers, copywriting experts, and SaaS Founders to grow your SaaS.
Table of Contents
- 1. Overindex on Momentum
- 2. Vulnerability as differentiation
- 3. Quality > Quantity
- What makes a quality tweet?
- 4. Apply inversion
- 5. Leverage the Readwise leaderboard
- 6. Build Specified Swipe Files
- 7. Leverage copywriting psychology
- 8. Use funnels on your Twitter
- 9. Mine the internet
- 10. Build a support system
- 11. Build your content buckets backward
- 12. Better Presentation
- 13. Share your experience with someone who is starting today
- 14. Use Emoji's like a bullet
- 15. Explain the current situation
- 16. Target common problem
- 17. Use homophone
- 18. Underrated / Overrated
- 19. Unpopular opinion
- 20. Go with the trend
- 21. Leave your audience in suspense
- 22. Show them the stats
We curated Twitter tips to tweet from experts for SaaS founders. Let’s GO!
Note: SaaSwrites is a curated growth marketing hub and resource built to help SaaS founders grow their products. We sincerely thank all our experts for their constant value addition to this world.
The fastest way to grow is in short sprints, not long marathons:
- @hey_bernie grew from 0-20k+ after writing ~25 threads in 25 days
- @alexgarcia_atx 32x'ed his following after posting for 5 weeks straight
Momentum is the fastest way to build an identity.
Once you become associated with a certain vertical (ie. writing/marketing), you continually get mentioned/tagged in relevant conversations.
These mentions then drive organic growth w/o you having to constantly post.
People follow people. But you only sound human if you:
- Recognize your mistakes
- Share the wins and the losses
- Take a side but concede if wrong
Don't try and build an immaculate image, people prefer tainted ones.
True, results are guaranteed if you average 40 tweets, 200 replies and 20 RTs a day. But it's difficult to produce 40 original thoughts/day.
You end up building a brand as the person who is "always tweeting" v. the person who is "worth following."
Follow 3 steps:
- Ask yourself: Is this take counter-intuitive, counter-narrative or driven from personal experience?
- Look at your content last month, is it repetitive?
- Conduct the "so-what" test.
People respond to things that stand out. Find similar accounts in your niche and do the opposite:
- Lots of list threads? Tell a story in your thread.
- Lots of links? Convert your blog posts into tweet threads.
Feel like this is the closest we have to a live ranking leaderboard in "Content Twitter"
A great place to:
- Discover new accounts.
- Learn thread writing techniques.
- Gain content inspiration.
General Swipe Files lead to generic content. Instead, build specified swipe files:
- One solely on Twitter hooks
- One solely on how people integrated CTAs
- One solely on marketing threads
- Match intent with curation.
At @beondeck, we had a "simple" layout to our anchor tweet:
A common copywriting framework, but it hooked people to read one to learn about what solution was provided.
- Tweet targeting a wide audience to grow your account.
- Tweet about a core issue (ie. early-stage startups) to see who engages.
- Tweet with e a CTA for those people w/ shared interest to reach out.
People love old remnants of the internet that are resurfaced. In your vertical, look for:
- Old email exchanges.
- First drafts of websites.
- Legendary newspaper headlines.
Burnout from content creation is easy. Find people to help in the journey:
- Workshopping content.
- Brainstorming new ideas.
- Sending you cool inspiration.
Instead of creating content buckets, you think your audience will like, post lots of types of content then see what performs best. Your content buckets will emerge from your experimentation.
Try to differentiate from the rest. Good presentation and message passing are crystal clear.
People stop scrolling as they see something new.
Share some of the common mistakes people make based on your experience.
Easy to relate and understand faster.
Better formatting. Easily relatable despite the niche. Leaving open-ended questions for everyone to add what they think.
There are a ton of chances that the problem you are facing is faced by many. Building is easy, selling is hard. ( This is faced by many of us ). People could easily relate, as it is connected with emotions.
This is something interesting by default. Asking your audience what to do on a highly debatable topic is gold. Everyone will tap on a tweet to check the comments
This is a common pattern that many people use. Compare two things against each other and many people will relate it.
You are trying to differentiate from the rest with your thoughts. It works well, provided your opinion is damn good.
It becomes easy for everyone to relate faster.
This will generate more curiosity amongst the audience and the desire to click and read the thread. They will be curious to know what's cooking inside.
It is very clear that you have done the homework and are ready to share your finding with the audience. You are saving hours by doing research on your own.
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