
My name is Mike Blumenthal, based in the USA, and I’ve spent the last 7 years building tech companies as the go-to-market guy. I’ve founded companies myself and built numerous with others. I’ve worked with brands as large as Ford Motor Company or unicorn Coda[dot]io and started from scratch with ideas and PowerPoint pitch decks. If you’d like help with sales and marketing, Book a free call or email me - [email protected] with questions.
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Ricky is the founder of SaaSwrites. A SaaS founder himself, Ricky found it difficult to grow and market his product after building it. While networking on Twitter with founders, he realized there was a big gap in a platform that can truly help SaaS founders and makers with Marketing. He started SaaSwrites to bring the best marketing and growth resources. Ricky is an expert in SaaS Marketing offering SaaS channel strategy consulting services to SaaS companies. He also writes about SaaS marketing tools that help people with marketing. Ricky is also the founder of a B2B SaaS product - Beejek (a digital receipt platform for retail stores) Say Hi to Ricky @rickywrites on Twitter.
Table of Contents
- 6 questions to help you as SaaS founder find your ICP:
- Step 1️⃣: Market Analysis
- Step 2️⃣: Marketing Strategy
- Step 3️⃣: Funnel Concept
- Step 4️⃣: Product Launch
- Step 5️⃣: Validation & Feedback
- 💻 Product demos
- 📲 Customer support
- ⌛ Beta testing customers
- Step 6️⃣: Outbound
- My 6-step SaaS marketing strategy and execution method has helped dozens of SaaS Founders

6 questions to help you as SaaS founder find your ICP:
- Problem = Shopping takes time
- Solution = Order anything you want, delivered to your door
- Benefit = Get time back with unlimited options and free returns
- Communities / Forums
- Social Media
Step 1️⃣: Market Analysis
Step 2️⃣: Marketing Strategy

Step 3️⃣: Funnel Concept

Step 4️⃣: Product Launch
Step 5️⃣: Validation & Feedback
💻 Product demos
📲 Customer support
⌛ Beta testing customers
Step 6️⃣: Outbound
My 6-step SaaS marketing strategy and execution method has helped dozens of SaaS Founders

Written by

My name is Mike Blumenthal, based in the USA, and I’ve spent the last 7 years building tech companies as the go-to-market guy. I’ve founded companies myself and built numerous with others. I’ve worked with brands as large as Ford Motor Company or unicorn Coda[dot]io and started from scratch with ideas and PowerPoint pitch decks. If you’d like help with sales and marketing, Book a free call or email me - [email protected] with questions.
Written by
.png&optimizer=image)
Ricky is the founder of SaaSwrites. A SaaS founder himself, Ricky found it difficult to grow and market his product after building it. While networking on Twitter with founders, he realized there was a big gap in a platform that can truly help SaaS founders and makers with Marketing. He started SaaSwrites to bring the best marketing and growth resources. Ricky is an expert in SaaS Marketing offering SaaS channel strategy consulting services to SaaS companies. He also writes about SaaS marketing tools that help people with marketing. Ricky is also the founder of a B2B SaaS product - Beejek (a digital receipt platform for retail stores) Say Hi to Ricky @rickywrites on Twitter.