11 Social Media Marketing Tools that are Game-Changers! (2023)

Check out our curated list of the best social media marketing tools and softwares for businesses to grow their revenue.

11 Social Media Marketing Tools that are Game-Changers! (2023)
Are you looking to accelerate the growth of your social media channels in 2023? Then, you must have the right set of tools at your disposal.
In today's world of cut-throat social competition, having a sound social media marketing strategy and implementing it effectively is crucial!
That's where your quality social media marketing tools come in handy. With the help of these social media marketing tools, you can:
  • create OUTSTANDING content
  • optimize your online presence
  • automate your scheduling processes
  • track your performance metrics
Whether you're looking to improve your subscriber/follower count, increase your social media engagement, or create compelling content, there is a tool out there that can help you achieve your goals.
In this post, we will explore 11 of the best social media marketing tools in 2023 that offer powerful features without breaking the bank.
Let’s GO!

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Note: If you click any of the links below and make a purchase, we earn a commission at no additional cost to you.

Woorise - Create Powerful Contests and Giveaways

Easily create viral giveaways & contests, landing pages and engaging forms such as surveys and quizzes. Woorise helps small business connect with an audience, collect leads and close sales.
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Boost your social media and website engagement by creating powerful contests and giveaways with customizable templates, viral referral features, and multiple entry methods.
Easily track and manage your leads, submissions, and winners with Woorise's intuitive dashboard, email notifications, and third-party integrations.
Maximize your ROI and growth with Woorise's advanced analytics, conversion tracking, and A/B testing features.

SocialOomph - Schedule and Automate Your Social Media Posts

SocialOomph's social media management tool allows you to easily schedule and automate your social media posts across multiple platforms with advanced features for Twitter.
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Save time and boost engagement by scheduling your posts in advance and targeting your audience with hashtags, keywords, and geo-targeting.
Automatically recycle your evergreen content and keep your profiles active with SocialOomph's queue reservoir, RSS feeds, and auto-follow features.
Track your social media performance, analyze your audience, and monitor your mentions and keywords with SocialOomph's comprehensive reporting and monitoring features.

Combin - Advanced Instagram and TikTok Management Tool

Combin's Instagram and TikTok management allows you to automate your growth, engagement, and content creation on Instagram with advanced targeting and filtering features.
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Grow your Instagram and TikTok following and reach by automatically following, unfollowing, and liking users that match your target audience with Combin's advanced targeting and filtering features.
Save time and streamline your content creation by automatically scheduling and posting your photos and videos with Combin's content planner and editor features.
Track your performance, analyze your audience, and monitor your competitors and influencers with Combin's comprehensive analytics and reporting features.

CrowdFire - Manage All Social Channels and Accounts Easily

Crowdfire is a social media management tool that helps you grow your audience, engagement, and sales on social media with smart and automated features.
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Save time and boost your engagement by scheduling and automating your social media posts with Crowdfire's content calendar, RSS feeds, and queue reservoir features.
Grow your social media following and reach by targeting your audience with Crowdfire's smart and automated features for following, unfollowing, and engaging with users.
Track your social media performance, analyze your audience, and monitor your keywords and mentions with Crowdfire's comprehensive analytics and reporting features.

PostWise - Write Viral Tweets in Seconds

Craft engaging posts with AI, schedule effortlessly and watch your followers grow.
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Imagine you had 1000 writers working for you, creating awesome tweets day and night. That's Postwise.
Simply write your topic, edit your tweet & hit schedule. Postwise will handle the rest.
Tools optimized for sales - plug links, retweet winning content, auto send DMs and more!
The AI tweet writer has been trained on awesome tweets, engineered for engagement. Just enter what you'd like to say, we'll handle the rest.

ContentStudio - Unified Content and Social Media Platform

Content Studio is a content marketing and social media management tool that helps you discover, plan, and publish engaging content that resonates with your audience.
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Stay organized and get more done in less time with our simple yet powerful all-in-one social media tool for agencies, brands, and marketers.
Find trending topics and keywords, and curate relevant content from a variety of sources, including news sites, social media, and RSS feeds.
Create and share your own custom content, and use the AI-powered automation tools to schedule and publish your posts on social media.
Monitor your social media performance with the built-in analytics dashboard, and adjust your strategy based on your results.

SocialBee - Manage All Your Social Media Accounts from One Place

SocialBee is a comprehensive social media management and automation tool that helps you grow your social media presence and engage with your audience.
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Create and schedule posts in advance, and use the powerful automation features to automatically share your content across multiple social media channels.
Build and grow your following with targeted social media campaigns, and use the built-in analytics dashboard to track your performance and optimize your strategy.
Collaborate with your team and clients, and easily manage multiple social media accounts from a single dashboard.

SocialPilot - Social Media Management and Scheduling

Social Pilot is a social media management and scheduling tool that helps you streamline your social media strategy and save time.
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Schedule posts in advance across multiple social media channels, and use the content calendar to easily plan and organize your publishing schedule.
Collaborate with your team and clients, and track your performance with the built-in analytics dashboard.
Use the automation features to share your content across social media channels, and grow your following with targeted campaigns and engagement tools.

VidIQ - YouTube Video Optimization

VidIQ is a YouTube video optimization tool that helps you grow your YouTube channel and reach a wider audience.
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Optimize your video content with keyword research and optimization tools, and use the built-in analytics dashboard to track your performance.
Find and engage with your audience, and use the video SEO tools to rank higher in YouTube search results.
Collaborate with your team and clients, and use the custom thumbnail creator to make your videos stand out.

Envato PlaceIt - Create Professional Marketing Materials

Envato Placeit offers a user-friendly platform for creating professional marketing materials, making it easy for businesses of all sizes to create visually appealing content.
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Easily design high-quality mockups, logos, videos, and other marketing materials with Placeit's extensive library of customizable templates.
Quickly preview your designs with real-world scenarios and ensure that your marketing materials look polished and professional before publishing.
Save time and money by creating your own marketing materials, rather than outsourcing to expensive agencies or designers.

Visme - Visual Content Creation

Visme is a visual content creation tool that helps you create engaging visual content, such as infographics, presentations, and social media graphics.
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Choose from a variety of customizable templates, or create your own designs from scratch.
Collaborate with your team and clients, and easily share your designs on social media or embed them on your website.
Use the built-in analytics dashboard to track your performance and optimize your visual content strategy.

IconoSquare - Instagram and Facebook Analytics

Iconosquare is an Instagram and Facebook analytics tool that helps you track your social media performance and optimize your strategy.
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Use the analytics dashboard to track your follower growth, engagement rate, and content performance, and make data-driven decisions to improve your strategy.
Schedule and publish posts in advance, and use the automation features to save time and streamline your social media workflow.
Collaborate with your team and clients, and use the hashtag tracker to find relevant hashtags and increase your reach.

Did we miss any tool that you think can add more value?
Let us know!
 

Written by

Ricky
Ricky

Ricky is the founder of SaaSwrites. A SaaS founder himself, Ricky found it difficult to grow and market his product after building it. While networking on Twitter with founders, he realized there was a big gap in a platform that can truly help SaaS founders and makers with Marketing. He started SaaSwrites to bring the best marketing and growth resources. Ricky is an expert in SaaS Marketing offering SaaS channel strategy consulting services to SaaS companies. He also writes about SaaS marketing tools that help people with marketing. Ricky is also the founder of a B2B SaaS product - Beejek (a digital receipt platform for retail stores) Say Hi to Ricky @rickywrites on Twitter.